If you follow the BP podcast or their social media they usually promote book sales every so often.

Yes I think social media will play a key part in my strategy. 

Also try their social media accounts; Facebook, Linked InFinal attempt would be a letter and certified letter to the property 

It gives some insights for many many markets in the USA.The report is from Marcus & Millichap.https://www.marcusmillichap.com/-/media/files/research/research%20reports/local%20apartments/2018/investment%20forecast/2018mmmfinvforecast%20report.pdfTo our success!

We have done some direct mail and social media marketing up to this point.

I read a lot of negative threads by people who insist that investing is a certain way (the way that they have experienced it) and they propagate their message of negativity and then they are praised for doing so by others that have similar mindsets and, like the media effect, the loudest opinions or most repeated opinions are looked at as true because so many people appear to be supporting that way of thinking.

Another option is just to provide the washer and drier outlets and require the tenant to get their own.

(Listen to the show to find out how to apply if you are a Marketing Expert.)Gary shares the social media tools he uses and tips for how real estate investors can use them, too.

Getting a social media presence is on my list to do, but haven't actually done it yet - I'm interested in possibly doing some pay-per-click Facebook ads too.  

Ask your inspector specifically to pull light switch and outlet covers and check for it.