I'd say its harder to replicate a consistent strong cash flow than appreciation.

Also keep in mind direct mail is about consistency so be sure to budget for multiple touches.

I would add consistency.

Is GV solid enough to manintain consistent in/out calls and voicemail for a business?

Market consistently for 12 months with only $500 in marketing per month over that time (good for consistency)  B.

They are consistently the least trusted profession in the country and for good reason...they will lie, cheat, and steal to get a commission.

When you are doing mortgage affordability calculations, keep in mind your debt service because banks will care.If you can get 2-years of consistent 1099 income, that will be very helpful.

Market consistently for 12 months with only $500 in marketing per month over that time (good for consistency) B.

AVERAGE DAY IN THE LIFE - tenant maintenance requests, vendor management, project/construction oversight, bid gathering, tenant moves, financial reporting, budget tracking, rent collection, tenant/vendor networking.BIGGEST CHALLENGE(S) - problem tenants (consistent unwarranted complaints), CAM calculations, Property Manager (employee) turnover - our market has a lot of PMs seeing if the grass is greener on the side.CHANGES NEEDED IN THE INDUSTRY -  proprietary equipment needs eliminated, To follow up on what others have mentioned regarding lowest return - after working a W2 for 3 years in the commerial property management field, I'll be launching my own commerical property management company in a couple weeks with a portfolio of ~$1M in gross receipts (83k sq. ft).

Do them consistently every single time an people will mention those amenities in their reviews, and new renters will look for them on check-in!