Nothing wrong with that, but I strongly believe that it puts you at a disadvantage when participating in a professional networking site like BiggerPockets.Finally, any social media expert will tell you that using your own image is good for business and is the key to personal branding online.

This is partly due to raising the rent and partly due to decreasing the expenses.Now I only buy in name brand cities.

Let's quickly consider a commercial property that is brand new.

Hey everyone,My name is Andrew and I am brand new to the world of real estate investing.

These forms of marketing are more for branding.

Also, a second question....with different investors or after so many units, I will create additional LLCs...how do people manage getting credit for their multiple brand new LLCs these days??

I always recommend a Replacement Cost Value (RCV) policy for the reason that most buildings that cashflow are not brand new.

You're going to find a mix of brand new development and old rural tracks with acreage and everything from dilapidated ranch homes to brand new custom mansions.

One brand has lower UL-rating but touts their manufacturer rating - compare based on UL-ratings only is what I'm getting at.

There is value in the name, the brand, the relationships, the management team, the business plan, etc, that makes the company much more appealing than just a bunch of land and buildings.But again, that's only if a company is built correctly...