What can I expect for rate of return on each of the marketing campaigns?

Better put that $500 toward a good marketing campaign you already do on a regular basis.

Any adverting campaign is based on volume, repetition, in other words advertising is a program, not a one shot.

20 years ago Ross Perot was shouting many of the same warnings during his presidential campaign.

Since I am so new I have to rely on the advice of others and go with the bandit signs and a letter campaign as my initial method of locating sellers.

I'm guessing the electrician's union got the smoke detector rule passed and funded a few campaigns along the way there.

Because Obama had a campaign event to get to, and didn't give a rip about the dead ambassador.

I get calls from my yellow letter marketing campaigns to out-of-state owners with response rates as follows...1st mailing - 12%2nd mailing - 5%3rd mailing - 3.5%I'm happy with the response rate, but not happy with the amount of motivated callers.

Simple answer to your question is: This type of email "drip" campaign is not enough to be considered "Procuring Cause" on its own.

Put out 50 signs a week, every other weekend and have a sign campaign that lasts several months at a time.