The biggest question here is your risk tolerance. 1031 DSTs are perfect for investors who want low risk investments while Syndications are more popular amongst investors with high risk tolerance.

-Give them advice on what's popular in your area (meaning stay on top of what's hot).

Markets to look for: Without knowing your budget, it would be hard to say however, Florida is a very popular market for Canadian clients because of the positive cash flow and the ability to find affordable properties in high occupancy areas. 

I reiterate this because I have made the lion's share of my money in real estate by investing in "up and coming" locations as they transition from borderline to popular parts of town.

DSCR also offer a 40 Year term. 30 year fixed, 5/6 ARM (most popular), and I/O Interest Only to help the initial cash flow.

think bigger. we build a triplex that's very popular in columbus. for house hacking unless you want to live with your tenants or rent bedrooms out push the dwelling units up and run the numbers. as long as you can qualify for it 

Contrary to popular belief, yes good operators do market and spend money on marketing because there is so many bad offerings out there they still need to be noticed. 

You are correct that prices are high, it's also good to know that 2-4 unit properties are extremely popular at the moment.

It is the most popular software in the industry and all CPAs know how to navigate it which is nice.

It takes time to build up the reputation, even in a popular area like Sedona.Sedona does have a ton of STRs but it sees in the neighborhood of 5m visitors a year so I wouldn't worry too much.Getting on VRBO is a must IMHO.