That's what investors do.But is investing what you want to absorb you or are you a casual investor who loves his career and is investing to supplement or prepare for the next phase of life when it happens?

I'm looking at starting a direct mail campaign that would aim at absentee owners who own small multifamily properties in the Northwest Arkansas area so I can acquire a solid buy and hold property or two.

What are you currently doing for lead generation and what target expense ratio are you aiming for? 

I have a full-time job in marketing, but I'm looking to supplement and eventually replace office work with investing. 

Keep in mind if you are in value add plays, CoC and IRR can go up as a result of refinancing at the end of the renovation period or if a supplemental loan is applied as well.  

Personally we are hoping to do a mixture of both buy and holds (BRRR), but and hold to create constant cash flow on into retirement and supplement it with flips.

In the area, similar properties are selling for $140k+ which is the value I'm aiming to bring it to so that even if i don't end up renting I can at least break even on selling it.

This feels ambitious, but I might as well aim high!

Essentially, you want to find professionals that will line up their incentives with your incentives so that both of you are aiming for the same goal. 

Do you aim for blue collar, white collar, young adults that's earning 150k or 100k or 60k or people who fix your house for free.