And, if done properly, your rates of return can be well into double digits annually......WELL into double digits. 

I think some of those type businesses where travel or hotel is part of it will be impacted the most and or at least double digit % loss effects.

Aaron - yes that’s google analytics - it’s intricate but once you figure out digital marketing - it will be the gift that keeps on giving.

I've heard a high single digit vacancy rate is right on the money.

Yes I would also agree that hub spot is a great free CRM.They have tons of training (I got my digital marketing cert throught them),And generous free plan, plus If you ever out grow that, then they have the infrastructure to help take you to the next level.

Glad you understand, you're right I have yet to own a rental property but I own over double digit small businesses, so I'm pretty sure I'm a bit more developed financially than you are.

I plan to use this first home buying experience as a stepping stone towards becoming an active investor in Maryland (and possible elsewhere), but i still have a lot to learn.I am the lead PPC strategist for one of the biggest agencies in town here in Baltimore, so I have extensive experience managing PPC & lead gen campaigns, and all things digital marketing.  

Not to mention that you have an old building with some pretty costly deferred maintenance issues (re-pointing the brick, electrical is old, heating is not separated) that will cost you tens of thousands of dollars over the next several years.A low single-digit return on a property with lots of Cap X upcoming doesn't exactly get me excited.  

An example would be, buy & hold investors whose money is at a lower cost.The truth of the matter is if you are a wholesaler who has integrity and once you have a solid group of buyers on your digital Rolodex; you should learn their cost of money.

I am financially conservative but owe 8 digits on RE, each has cash flow that pays the debt.