There is too much competition with large scale construction projects who are offering crazy incentives.

Visibility drives clickability, and not using the full length of the ad to add keywords and business-related details is a missed opportunity when you’re fighting for every click in Google Ads.Conclusion:If you know you want to get off-market seller leads from Google, and already committed the budget for it, make sure your ads are optimal and that your keyword selection will not cause you to appear on ones that will waste you time and money.The Google Ads landscape is fiercely competitive in today’s market, demanding an investment of several thousand dollars per month to gain meaningful traction.

There are a lot of owners that have great purchase prices and 3 to 4% Interest rates that bought 5, 10 or more years ago.If you want to jump into the STR market game now in competitive markets you better run your numbers conservatively and you need an appealing location and property to be competitive. 

Apartments in Connecticut have a 95.6% occupancy rate and stay on the market for just 37 days—making it one of the most competitive rental markets around!

Google Ads can be your best friend, but if you’re not doing it right, the hungry competition can quickly take you out—and all for issues that could have easily been avoided.So, how do you identify a good keyword from the start?

I think working with an insurance broker is a great way to go to derive the most competitive quote at no cost to you.I also think that you can increase your deductible up to say 5k as well as request your tenants carry renters insurance.

I’ve used them for years, and they’ve really helped me stay competitive.

They might be competitive still if they just came up.

A recent study from Rentcafe found that Milwaukee is the third most competitive market for renters in the US, ahead of NY.

While it’s not typically known for multi-family deals, that could be a plus since there’s less competition.