A lot of traditional analytical templates, p&l sheets I found online don't really factor in some of the unique nuances of short term rentals like this.  

We take a really data driven approach to the site selection, concentrating only on centerpoints that analytically meet the requirements our operators are looking for, and then we go in and start to match that analytical requirement with the desirable physical attributes we look for.  

I think they have over 20 people on their real estate/analytical team.

I have finally started to use Google Analytics on our site as of last week.Some BackgroundOn my current website, we've somehow managed to make it to #1 for one of our keywords in Google organically, but I have no idea how we managed to do that.

Hi, say Jon, Sounds like you were answering someone, but I don't see a previous post....so, sounds like you're doing an analytical study.

Make up the numbers where needed, but anyone who can give me an analytical break down would be great.

I think using data-driven, online behavioral analytics to serve display ads more intentionally, actually disrupts interruptive marketing in a way.

I am seeking advice of website companies that provide a lead generating platform with analytics in the background. 

And the analytical approach is also somewhat similar across industries.I really enjoy the learning that comes with this type of research.

If you want to send them to a website, make sure you have some form of web analytics installed (i.e.