@Matthew Edmondson, the power of google key word searches.  

However, with savvy keyword research, you can quickly learn how to stay ahead of the game.

WRONG.Even if a keyword consistently brings in leads—whether they are distressed sellers or retail buyers—there’s still one crucial thing you need to check at the end of the day:HOW MANY CONTRACTS DID YOU GET FROM THAT KEYWORD?

Google Ads can be your best friend, but if you’re not doing it right, the hungry competition can quickly take you out—and all for issues that could have easily been avoided.So, how do you identify a good keyword from the start?

Key words or demographics I should focus on.3) when a property is under contract (especially if it isn't local) what services or practices are used to get pictures for marketing, showing the property, inspections, etc?

., keyword optimization, and about 20 other things I have little or no familiarity with.  

I'm unsure of what their tool stack consists of but I would presume it to include data associated with an estimate regarding how frequently specific keywords are searched for on these platforms (and potentially broken down by market).

Key word there is "if." 

I'll send you my address.For keyword followers, this post is about Asheville, Swannanoa, Fairview, Burnsville, Black Mountain, Spruce Pine, Bakersville, Weaverville, Barnardsville, Old Fort, Fletcher, Hendersonville, Mills River, Candler, Red Hill, Mars Hill, Marshall, Woodfin, Erwin, and many other great places we call home.

I set up my keyword alerts, spent time adding value in the forums, and started my own meetup.