I have a background in marketing and am wondering if paid google ads and paid search is required in addition to yellow letters. 

Has anyone had experience with a reverse mortgage short sale where there is an additional junior lien?

I see 55+ communities near, at or above $1k/mo -- a lot of elderly residents on fixed incomes are being priced out.  

I started as a realtor so I also had to wait two year for better reported income to purchase.

Yep it sounds like a good income add if you have the space, how do you maintain them?

Additionally, you understand that anything you invest in with debt has to have a significantly higher return than the cost of that debt.Lastly, you love the process.

So in addition to what Steven said about track record and due diligence, investors should pay close attention to how the capital is structured.  

Setting up an LLC in a state with LLC anonymity is great for protecting your privacy; however, privacy is really the only additional thing you are achieving.

., mission-driven: want to make the world a better place OR lifestyle: prefer the work of selling a program to the work of executing it) and they are willing to stomach any difference in income, OR 2) They are making more money selling the program to you than they are working it for themselves. 

@Mike Most The Great job on building your equity base and how smart you are to be looking to othe markets, I work with out of state/country investors and help them create passive income with midwest rentals and here's a few things to consider:- Competition is everywhere and only growing in any worthwhile area, so instead of looking for places with less of it I'd focus on building the team that can still deliver results. - The time is always NOW, so many people stayed out of the "fight" over the last few years and now with rate hikes they are kicking themselves because they missed out.