You'll have a specific box and information to be filled out on your 1040 that says the stock sale went into the Op zone.Then the partnership will need to self certify (file a form with it's return) that registers the opportunity zone. 

I'm vetting licensed, insured, 203k certified contractors.

@Deborah Hill To find out about an area go to IREM.org search for ARM certified property managers.

I am nowhere near an insurance expert. 

You can definitely learn a lot from here and will soon be an expert (when paired with experience of course) soon enough!

Are friends think I am certifiable but smart lol.

But the conversion will be taxable event so be sure to speak with the tax expert about tax implications. 

I will probably go back and get certified; the family member that just got certified would like to partner up with me and start our own real estate brokerage in a few years.

I now have a new box freshly installed by a certified electrician, but these lights somehow bring the current down to 10 from 120.

SEO even when done expertly takes time, as does social, etc. it will be months or longer before you have any volume of leads, without using paid media of some form.