Tenant pool is humongous due to University of Alabama in Birmingham (UAB) and it is mixed in with very desirable, historic single family homes that are also in high demand, both by investors and owner-occupants. 

And the demand for student rentals (these are in a university town) is strong to the point that there's typically a waiting list to rent any of the houses within the portfolio. 

I hadn't really planned on starting with something this big but the numbers are looking too good.This is a property that is less than one mile from a well established University. 

And within those terms, explinations and examples will appear even more terms you don't  know and will also have to study. once you start to understand  a little better look at the deals and try to underwrite them yourself practice, practice, practice.Attend youtube & google university everyday.

I have heard a lot of people finding good opportunities near the universities (like Temple) to do something like this since there are always going to be renters looking in those areas.

Personally, I believe universities will push to re-open campuses as soon as possible; at this moment, it's looking like the fall semester.

Located right 2 blocks south of Washburn University. 

I recently finished a multifamily renovation project near Temple University. 

Currently I'm a student at The Ohio State University.

This building is located in a city area with plenty of attractions such as universities (x3), state offices, corporate offices, retail business, restaurants, bars, etc...We are interested in marketing the rentals towards university professionals (i.e. professors) due to the presumed ease of management it will represent for us (low turnover, moderate-high salaries, presumed care of property, etc...)My question to you: How do I effectively market these units to the university professionals I am seeking to attract?