The baseline now in Denver is having a hot tub, game room/area, house theme, high end finishes, professional photography, etc.

However, as a real estate agent with expertise in the Tampa market, you have unique insights and opportunities that could potentially yield higher returns through real estate investments.

The property's location is ideal for short term rental (Orlando area theme parks and convention centers.)How did you find this deal and how did you negotiate it?

I did STR in a duplex starting back in 2017 and managed for others in North Conway, Ive since converted to all long term tenants and happy i did so... unless your property has something unique or a "rare" amenity.... like, sleeps 30, I honestly would not waste any energy on it in the north Conway area. so saturated, and so much big money being invested in the hotels, its tough to match amenities vs cost, and I see travelers trending back towards the hotel style accommodations. granted, for the right price, I'd buy anything and figure out what the best use for it is. use airdna.co for decent data on # of Short term rentals in any particular market. can also identify opportunities. the point of my response.... be careful in STR in any area and always have a plan B. you can change a lot of things about a property, but your cant change your basis!

I need someone who is motivated to generate direct bookings, especially since my property is themed, and Airbnb doesn't do a great job of marketing the theme. 

Built in 1890, this Old Victorian was converted into a duplex in the 70's by a talented architect who made some unique and extraordinary custom design choices (read Vaulted Sunlights) that make this property truly one of a kind.

If you don't have the cash for a 5% down payment then doing a HELOC might make you over leveraged, but everyone's situation is unique, having access to it might help you to have access to more capital if you needed it in a pinch.

If they are adamant about it, then you can go on Wordpress and look up different "themes" that might work for you.

Perhaps a stupid question but is there a way to like parlay this into a type of themed Short term rental or vacation rental type thing? 

Got to give a shout out to a tax lien investor who had some random gmail address and went by the name Ben.So, one of the unique things about note investing is when you buy a pool of assets is sometimes a seller is closing out their fund and will include assets that have no value.