This is especially valuable if you’re running paid ads on social media or Google to drive traffic directly to the listing page.SEO and Branding: If you create a unique, SEO-friendly URL (e.g., “123MainStreet.com”), it can make the property stand out and be easy to remember.

I'm unsure of what their tool stack consists of but I would presume it to include data associated with an estimate regarding how frequently specific keywords are searched for on these platforms (and potentially broken down by market).

Key word there is "if." 

Even google doesn’t have a street view of the house, so I need to be conservative here.Do I have any leverage in this situation?

I'll send you my address.For keyword followers, this post is about Asheville, Swannanoa, Fairview, Burnsville, Black Mountain, Spruce Pine, Bakersville, Weaverville, Barnardsville, Old Fort, Fletcher, Hendersonville, Mills River, Candler, Red Hill, Mars Hill, Marshall, Woodfin, Erwin, and many other great places we call home.

You can usually find some events by doing a simple google search.

If you read my previous post, I emphasized the importance of showing up for the right keywords.

My entire life pops up on google.

They’re only supporting the Big 4: AirBnB, VRBO, Booking.com, and Google Rentals.

You can also search Google and read reviews.