;)or better yet, maybe BP could hire you...give you some fancy title like "Content Czar"...that has a nice ring to it..

Some of that is accidental, if it happens to hit on the day (usually Friday & Saturday) that all the other Adverts hit, it can get tossed in a big bundle along with all those valuable coupons.But my experience teaches me that no matter how I dress up or down my Post Card, it will not pull the same.

I wanna dress like you some day.

I fancy myself to be a pretty decent acquisitions guy in my local market and I don't think I could have bought any better.  

The front doors are still the same, they have a door lock, they swing back and forth, but the $300k home will have fancy glass in them, and occasionally the cheap one will have bars.The $300k house might have a 50-gallon water heater, or a tankless, which are more expensive than the standard 40-gallon water heater. 

If you door knock, I would dress slightly nice like khakis and tucked in polo and knock 100 doors a day.

Two things have been consistently true.  1- you can’t expect a lap dance at Church.  2- you shouldn’t expect to find a wife at a wedding dress fitting. 

It doesn’t have to be super fancy or expensive just functional and not a hot mess.

Well my sharp dressed lil munchkin...This is how it is related.

Youre over thinking it way too much.Your second letter is fine for a typed variable letter, however make certain you dress it up a little.