One thing I’ve always done is focus on the 75th percentile of the rent estimates, as my properties tend to fall into that range (very nice, but small with no amenities).While I think there will always be some manual research involved, the current platforms lack key functionality that could be easily implemented with the available market data and technology.1.Quality Metrics:•Filter comps to match the quality of your rentals.

Happy to serve as a resource if you have any questions about the local market.

Large apartment complexes flooded the market with inventory and are offering crazy incentives and amenities that crush the small landlord which can make finding a tenant challenging and often for less than market rent. 

You should start creating a pitch deck with a financial analysis / summary and market study to share with people to get them excited about the project. 

Also, how'd you narrow down your search to these two markets? 

Market insights and understanding the rental rates in the neighborhood.

Quote from @Michael Ewers: Hey y'all, Wondering what is the best marketing strategy for obtaining off market leads?

These properties include different foreclosures and those that sell below their market value.

Does the market there pick up more in the spring as other markets do? 

For my money, I'd look there and let the market bring you up.