Keep paragraphs short- indent, make it easy top read- use the easiest font to read min 12 point font- serif font   Use bullets that are Easy to read               Nice and Large Body that looks appealing and Easy to read- CLEAN         Keep the message focused on the points at hand- BE CLEAR           Repeat the main point in different ways so that the message sinks in                           Offer proof with scientific data or testimonial and or some kind of Guarantee that they will not lose anything   Use testimonials- present proof that others have used                           SENSE OF URGENCY- if they don’t respond- thye will suffer a loss- money prestige or opportunity     Irresitable offer with a limited time to call           They need to call RIGHT NOW if they put that letter DOWN- they are not calling                       FEEL OF THE LETTER- enthusiasm-the "Main Idea tha tyou are pssionate about the letter needs to come off the letter   We care- what is the feeling that we impart into our product or service       What is your big idea, that you feel compelled to tell people abouit and that enthusiasm is what breathes life into the letter The letter is your one-on-one sales person           what is it that we love about what we do and makes us standout from the competitoin.    

If you’re looking for someone to match your eagerness, determination, enthusiasm, and willingness to learn and become successful, I am your guy.

Thank you for your encouragement and enthusiasm.  

Big community of users who post regularly and with enthusiasm.

I can offer my passionate enthusiasm, dedication, research, and creative problem solving design solutions in a real estate venture.

Overall, my enthusiasm has greatly increased...and I even like listening to podcasts now!

Looking forward to talking to more people and seeing everyone's enthusiasm for the market. 

I love your enthusiasm getting back into the swing of things, and looking forward to seeing you next time :)Minh, we'll be doing it monthly if you can make it out another time!

So inspired by everyone's experience and enthusiasm here in the Bay Area.

Once Romney wins there will be much more enthusiasm, and hope in all the markets, the stock market, real estate, etc.