Alberto, we'd need a ghost writer as we're both too busy:)

I come from a family of writers.

For a little back story on my thoughts and some examples:Copy writers are word artists, and have certain words that definitely trigger a better response.

Ask you what's the writer's motivation and check the statistics for yourself.

Reading between the lines, you have an agent who is a direct writer (State Farm, All State, etc.). 

I'm not a writer, just wanted to share my experience and hear from others on the topic. 

It all depends on your under writer! 

They never quote them by name so I can only assume the writer is in fact the “expert” they are speaking about.

Believing Bigger Pocket writers needs scrutiny.  

A direct writer has to keep convincing you why they are the best option even when their pricing gets out of control.#3  I do not see anything wrong with having 1 agent for your personal lines and another commercial agent that specializes in the Real Estate Space.