Overall it's the simple presence of so many people doing it that really inspires me.  

Haha, I understand @Adam Adams sometimes it's hard to connect real people with their online presence.  

Once he closed he had the water and power turned back on and found that both A/C units were inoperable (additional expense to the investor) and despite my recommendation that he pay for a termite inspection (CL100) he opted to have a free estimate for bonding and ask that they see if they saw presence of any termites, which they did not.

.- Tying into your marketing question, what sort of social media presence do you have?

Less trade type tenants are more with a retail presence.  

With that said some areas have a strong VRBO presence or just Airbnb, and some areas have a strong presence on both platforms.

Maintain a strong physical presence at your job sites ensuring dangerous conditions do not exist or are remedied quickly to avoid premises liability exposure.

To this day, she barely has any internet presence but is one of the most well known contractors in our circle.

Good lighting, cameras, signs emphasizing the presence of cameras, gated entry.....all good ideas.

The presence of this material has increased the number of water damage claims, which raises risk—and rates.