And I can see why the different offerings (some stock light, others heavily) make sense.

That's it, but a) print out a page for each property you think is comparable, b) make the list of repairs long and inclusive of everything you've done. c) Put larger items first like kitchen remodel......and don't just say 'kitchen remodel', list things like 'custom backsplash tile/Bosch appliances/recessed can lighting/pot filler/etc. d) Cite the price/value of the work done, and don't be afraid to be generous.

When get unit all set, lights on, door ajar, you go outside to curb view, go to wide-side shot and you start video.

Fund higher quality cosmetic / light rehab for durability and dignity for tenants.

Houfy now has a damage protection plan that costs the guests $5 a night and does light identity screening through SuperHog. 

Very few updates were necessary for the property because it was a new build, yet we made interior updates as all dimmer lights and updated the bathroom tub.

Put $10-15K in to get a brand new kitchen, refinished hardwood, recessed lighting, and brand new bathroom.

Kindly let me know if possible.RegardsHey Kemi, I would start with something either turnkey or light value-add, so you can start forming your boots on the ground team with less pressure and risk.

Hey Dan, shoot me a DM, I'd be happy to jump on a call and shed some light on the rent data. 

It's hard to harvest equity on these plays, unless you commit, long-term, towards very light leverage, as the only practical ways to benefit from the equity in your portfolio, if you plan to never sell it, only exchange it, for a lifetime, are to spend the cash flow, or cash out refi.