I am relaunching a Carrot site and want to invest in some SEO optimization. 

Essentially, I'm not concerned about saturation levels, as nowhere in the world is everyone doing it in the most optimized way, with the top performing properties.

Some want to acquire an asset in an area they enjoy visiting and are less focused on optimizing profit and others primary objective is to maximize returns.

At present, a fully drawn $250K HELOC with (optimal credit) would offer an indexed rate based off of Fed Funds or Prime + 3-4% rate (depending on LTV, Property Type, Credit and LA) currently pricing at between 8.5-11% (11.5-13% w/lower credit) and interest only payments of +/- $2000 but the qualifying rate and payment for underwriting would be nearer $2300+ (on the low end) plus the 1st mortgage, and accurate taxes and insurance. 

with over $5m it does not have to be invested optimally to be enough for your parents to live comfortably.  

It is about using SEO and Optimization.

For example one big row of 15 units isn't optimal but if I want to break them up I would have to have 20' between blocks, which would kill yield.Instead of waiting for them to modernize their multi-family regs (at least a year out, maybe two) or sucking it up and living with the costs as things stand, I could instead do 5 "triplexes" of single-family + 2 ADUs and bypass some restrictions (only 5' setbacks between blocks, 1 parking space per ADU unit instead of 1.75, etc.).But I'm concerned that Seattle builders may quickly move away from this strategy as HB1110 will (in Seattle and many other larger cities/counties, but not mine) soon enable sixplex townhouses in pretty much all the areas where the condo-ized ADU strategy has been mushrooming. 

Evaluate market conditions closer to your next move to optimize the timing for a 1031 exchange.HELOC for Investments: Utilizing a HELOC could provide funds for a down payment on an Airbnb or potential flip.

We recently downsized/ optimized our portfolio to less units in better locations closer to our primary, and I couldn’t be happier about that.

Than month's on end and ton's more manpower constantly trying to optimize it, refine, get more efficent because for "some reason" it kept costing more then thought and not making nearly as much as hoped.