The discount will need to be the enticement.  

That seminar is also informative - I learned a lot - but you will quickly realize it is actually a funnel for the speaker to entice you to join "the club"... whatever each of them will call it...

If you are having that much activity but cannot find the right tenant than you will want to lower the price just slightly to entice better tenants OR you can relax on your qualifications.

Even now, I’ve got clients in Austin who started off focused on short-term rentals and suddenly found multifamily syndications more enticing after running the numbers and chatting with other savvy folks in my network.

RADD investments enticement and business model is based on high rates of return when disposable profit/income is available.

I new based on the sellers situation that if I offered cash, close in 10 days, that it would be an enticing offer.

Any strategies for enticing clients?

He is enticing people into paying more than the minimum, it is no more complicated than that.Pay mortgage payment = 22 years of payments (in his summary)Pay mortgage + HELOC principal + HELOC interest = 9.6 years of payments (in him summary)There is nothing wrong with it, it is behavioral economics.  

Rental market is amazing and you will not have any issues finding tenants for your properties and the price points to purchase are definitely enticing.

Using excessive amounts of leverage allows the sponsor to project enticing looking, large returns (and which attracts a certain type of investor).