Does your ad use the right keywords for great SEO.   

Lender A gives $500 and receives 1/5th of 50%Lender B gives $2,000 and receives 4/5th of the 50%Google Adwords Campaign:PPC on SEO websiteBudget is paid per 1 month billing cycleBudget $2,500From start to finish, each lender gets a percentage of the deal based on the percentage of the marketing budget given.

If you found this useful you may also like: https://www.biggerpockets.com/forums/530/topics/696164-how-to-dominate-airbnb-seo,bestJason

Learn SEO, Become successful.

Do SEO, and the leads will flow in.Once this happens, you WILL become filthy..richI know this is very broad advice and it seems far fetched but BELIEVE ME do this and you WILL thank me!

They’re tech-savvy and they like the internet (I know because I am one :D), so make sure that your website is fast and user-friendly.Get your website’s SEO dialed in — Since so many people are using the internet to find a home, real estate investor, or real estate agent, you need to be visible online.

And honestly I don't have the budget to do both (right now anyway)/.Honestly, the best method is probably SEO, but they are all inter-related and they support each other.

(Google Ads, Facebook, SEO, other)What is a reasonable price per lead that you would pay? 

I was thinking of hiring AdWord Nerds to help with SEO and paid ads.

MSOOTKAUG HAS the answer... to life.Website (SEO + Credibility)Get a website going RIGHT now for several reasons...1) doing so you have stopped just not doing anything and you ARE doing something that WILL get you to your goals2) Websites take time to be functional when it comes to SEO, so start now3) Websites can be INSTANTLY effective when it comes to credibility so this means it can instantly make you money.. so again..