I have no problem with the OP seeking to generate business; I would not have learned of his services otherwise. 

The power of compounding in real estate is real - yet most professionals don't understand how powerful it really can be even though they talk about generating wealth.The true power of a 1031 exchange is the ability for an investor to meet their investment objectives without losing equity to taxation.

I am considering two options for purchasing a A+++ SFR cash, Option 1 to place in a self directed IRA and let the IRA own the property and Option 2 is to buy in cash upfront and pay the taxes owed.I am 62 years old and have another five to seven years prior to retirement and so I am trying to set up my portfolio for income generation by that time.

if you borrow against your equity, how are you going to generate cashflow to pay the corresponding mortgage payment?

We are generating tons of leads every month.

California in general is not the easiest to invest in due to barrier to entry and tenant laws but more real estate wealth is generated here than any other state.OOS investing comes with a bit more complexity and risk. 

I'm looking for a lead generation technique that will land me my first deal and is scalable. 

My thoughts are to either consider it as a wholly separate business, using my (future) agent license to get to know the market, generate leads, etc.

I am a new agent with no investment portfolio but am very excited to learn what's needed in order to grow my investment community to build generational wealth and a financial freedom my family will be able to use for a lifetime.

My properties are small multifamily and to-date they have generated between 50 and 60% internal rates of return for the past four years.