I want to make sure I capture that as much as possible.

But by controlling the individual deal I can buy in a good location and at a discount (equity capture at the buy). 

Outside of real estate, I own a restaurant and event venue where I am the head chef and everything else that comes with running the company.Excited to learn and connect with you all!

Our stays are aimed at being above the market in order to capture it.

However, the challenge to me is to capture her 3.75% existing mortgage at the same time preserving our cash.

Forcing appreciation on this one. 15/30 balloon to capture better interest rate at 30 amortization.

For example, if every lake cabin within 20 miles of yours listed on Airbnb seems super rustic and dated and "northwoodsy" (for lack of a better term), is there an opportunity for you to skew more modern in your STR design/style to help capture bookings with guests who are looking for that kind of aesthetic?

Well one would be the equity capture they'd gain right off the get go by buying below market (100k), plus the 7k net rental income, 42k appreciation, 8k principal paydown and 5k from tax writeoff on regular income = 162k is what they'd technically gain. 

Sure you might be able to get the same results with a Google form or rental agreement, but that is a much more tedious approach and will limit the number of contacts you can capture.

It was akin to the act of deciding on a category cuisine, picking a well regarded restaurant and trusting the chef.