For our market, we've created a model that analyzes EVERY property in Northern Nevada simultaneously, instead of needing to plug in one property at a time. 

It is decorative trim, on a Victorian style house in a historic district.

Nathan Build a floorplan or style of property that allows for this to happen. this is just development. buying land, entitling it, building a single or multi (most the time multifamily) and refinance equity out.

Also, the enormous marketing campaign is sketching me out: the style of the landing pages, the hundreds of emails and links to new offers, the constant emphasis on value, and the cheesy/fake positivity... starting to feel very MLM kinda scammy. 

It's just a completely different biz model that typically only the preferred developers are able to do. 

This number is a parameter in the model.

Set your goals (I use the GROWER model in our mentoring sessions)4.

If you place anyone in a regular retail rental with inept investing or management styles you will encounter those problems no matter who you rent to. 

At most of our detached houses we do supply a range, but even there we have had tenants bring their own deluxe models, which is fine with me. 

Not the purchase price.As an underwriter, typically you would model a potential acquisition using LTV on stabilized assets or properties that do not require significant improvements.This is because capital expenditure costs will typically not be financed by the lender.