if this was a rental property the gain on the property is whatever you sold it for minus your purchase price (broadly speaking)… there’re are various expenses you count against both your basis (purchase price)  and against your gain from the sale.  

On the other side of the spectrum, communicate your intent, and most importantly you must respect their time.Cheers!

Midwest is a broad territory to be considered a "hot spot". 

We all fall somewhere on this spectrum. 

It's impossible to paint each situation with a broad brush because it truly is case by case given the work that was done, inspector that is handling it, etc.

Good to think about if you are trying to compare occupancy rates with broad data.  

I'd recommend Washington Township, Broad Ripple and Fountain Square within Marion County. 

That's a very broad question.

Instantly I can tell the hottest markets from the normal and cold ones, and separately determine which one's I am priced out of due to crazy high values.I'd suggest a similar value-based approach if you have the data to calculate on to identify a few markets to start looking for deals in, but remember this is still too broad of analysis to make a go/no-go decision on the projects you find.

Targeting people who have high potential to use your service, vs very broad general advertising.