You can build these up alongside your weekly and daily activities, but it needs to be done consistently and won't help you in the beginning - it takes a few months to start to stick with the web crawlers and people you're trying to reach.

View it as a Web page.

Search via google or your favorite web search engine.

I do web research, data entry, and other stuff.

A web search of "real estate taxation CPE" will yield quite a few options.

I was surprised to find such a web of laws.Here is the framework: https://law.justia.com/codes/maryland/2017/real-pr...

You'll be able to track that back to your original ad.If that level of marketing granularity isn't important, or you're driving calls right off the FB ad (what I would do as you want calls, not form fills from a web page), then don't worry about a website FB pixel.

You establish a web presence.

Thanks for your post .I just started my web site a couple hours ago.

For the purposes of driving web traffic, using a URL that is a search term will be way more effective.