With that being said, what do you plan on doing different this year in your business?

PM business from what I hear is pretty tough and competitive business. 

As I'm new to this domain, I would to hire a consultant to perform some zoning and other due diligence activities.

@Tonio PearceYes you should create a business plan.

Over the past couple of years, I’ve learned a lot about the business—like how to analyze markets, underwrite deals, and connect with brokers.

Most of us are running lodging businesses in areas that are zoned residential. 

The down side is that STRs are more work, need to furnish it, pay for utilities and WiFI but in the right market (vacationers and business travelers) it could work. - If I were looking at cash flow as a really important important metric, I'd consider starting a business.

Hey Nathan, I've done a lot of business and leasing in Akron over the last 5 years and I think it's a great market. 

I am a professional photographer and have been doing that for the past 18 years, so I'll also be building my business in NC from the ground up!

And, past performance is no guarantee of future results.