But you need to be the seller (or selling broker) too in order to justify an owner listing with you.And, it's pure psychology, owners really don't understand the role of agents, brokers and cooperative transactions, most think the guy they list with is "selling my house".

However, I did have an idea from this, it's to write a blog on guru tactics, the psychology used, the mention of great profits, everything being perfectly legal, a community asset, social acceptance, and the missing ingredients to implement the plan.  

Most of the discussion seems to have centered around the psychology of the deal, as I believe that is what most people believe the OP was asking.

I noticed the little psychological tricks during the "interview" process and felt I was being manipulated. 

There's something psychologically difficult about a 400% markup on something, just inherently (this what I was having trouble with too, initially), but I do not think this practice by HVAC contractors is dishonest.  

You may be interested to find a peer-reviewed paper in the Social Psychology Quarterly shows Liberal-atheist-monogamous types of beings are smartest in terms of IQ.

Notice that most of this is about your psychology?  

The investor psychology here is kind of fascinating.

This same story since 700, 800, 1000 (esp here, such a psychological thing), 1200, 1300, 1400, and of course now, it is really expensive at 1500.

Those basic tips will help anyone that already has the right psychology in place.