Using PURLS is a very powerful way of using direct mail to "prime the pump" when it comes to generating web traffic.I thought I'd share with you some of the results we recently experienced when we decided to add this element to our direct mail campaigns.Over an 8 week period, we experienced an increase in every category of measure:Site Visits - .72 %Web Form Submissions - 276.19 % Inbound Calls - 1.15 %Total Lead Conversions - 439.53%Beyond this, every step in our conversion funnel increased - in one step by 200%, and in the highest by 533%.

Environmental compliance?

We have the other necessary elements in place: short and long term financing, investors/buyers, contractor, real estate agent, and other professional advisors.

One Critical Element of Investment and Owning is Absolute Integrity!!

There are going to be some obvious and not so obvious problems, especially in the environmental area. 3)If you are serious, get someone out there that does fire restoration construction.

Done right, a grow op can be done with a small environmental footprint, but as @John D. points out, there are structural limitations to the house that might not allow best practices, in which case a lot of harm can be done.  

I know that this is a business and we want a reasonable return, but there is a human element as well.

N=5yc1vZbzbkI'd say you want the master bath to have at least one 'wow' element.

They are faster and more likely to close (to not fall out).If you are using hard money instead of cash, you are going to need to maintain as many of those elements as possible.  

If you already have a preconceived notion that you are dealing with some despicable element within society, it impacts your judgment and ability to manage your situation.