@Cara Lethco something that most people put too much emphasis on is price.

I'd like to see more emphasis on partnerships between ISU and the DSM area, perhaps technology transfer, etc - with an effort to diversify the economy. 

It is providing society with a much needed service, providing safe, clean,  and adequate housing, emphasis on ," SAFE".I would also check with your local building department for what might be considered code violations.

You are correct that the tax treatment of Airbnb business (emphasis on "business") is distinct from other forms of real estate investment - and that you should get clarity about that to incorporate into tax planning and investment ROI analysis.

I then swapped over to contracting with an emphasis on disaster response (fire/water/mold/smoke/storm) and general contracting, both commercial and residential.

Jobs are here and the city has put an emphasis on bringing and keep higher paying jobs.

One thing that concerns me about the BP Forums/Podcast is there is too much emphasis on the success stories, not the failures, and most of the successes were post 2007 when everything has been on the upswing.

We put a ton of emphasis on our telemarketing and sms lead generation.

You guys are putting out some great info--I was just looking toward a slightly different emphasis. 

I look at the return on the total investment with an emphasis on cash flow-the rest is inedible.