You can crunch all the numbers you want, but sometimes it still takes that initial leap of faith.It’s amazing to see how your townhome evolved from modest cash flow to what it’s pulling in now.

Here are some trends that could play out, or further develop in 2025.Leasing & Tenant Experience AI-Powered Leasing: Chatbots and AI tools will streamline leasing processes, from answering tenant inquiries to scheduling tours.Virtual Tours & Digital Leasing: These will become even more standard, making it easier for tenants to rent remotely.TechnologySmart Property Management: IoT devices (smart locks, thermostats, etc.) will become more common, improving efficiency and tenant satisfaction.Property Management Software: Platforms will integrate more AI for predictive maintenance, rent collection, and financial reporting.SustainabilityGreen building practices and energy-efficient upgrades will be a major focus, driven by tenant demand and potential incentives.AI & AutomationAI will play a bigger role in tenant screening, rent pricing optimization, and even predicting market trends.Automation will handle repetitive tasks like maintenance requests and lease renewals, freeing up PMs for higher-level activities.I'm sure there are plenty more shifting trends that I haven't mentioned and that are sure to evolve over the next year. 

Ann Arbor is my bread and butter, and is an evolving market with many potential opportunities.

Use tools like:Airbnb Analytics: Monitor impressions, clicks, and overall CTR.IntelliHost: Analyze your listing for category placement and CTR improvements.RankBreeze: Track your listing's performance and ranking changes.You can also A/B test your photos by rotating lead images or running Meta Ads (Facebook/Instagram) or Google Ads to measure which photo drives the most engagement.The Airbnb algorithm is continuously evolving and every host should pay attention as new features are rolled out. 

It's an evolving industry and sometimes hard to keep up!

When I did my research for buying my properties in Costa Rica, I had one of the big STR management companies like Evolve analyze my potential profits and I used that info to raise money through bringing on partners to buy the properties. 

Real estate is always evolving, and what works in one market might not work in another.

I am interested in the Brrrr method and I want to evolve from wholesale space to that.

Was able to get a meeting with the seller and negotiated using evolving knowledge of construction and deal analysis in addition to discovering seller motivation through direct contact.

I have talked to Evolve.