This also leads owners to ASSUME simpler is better when it comes to management contracts.

House hacking is perhaps the best way to get to cashflow other than buying off market (most likely finding the lead yourself) and doing a ton of work to get it rent ready, which is obviously cash intensive and time intensive.

Similar to Realtor.com the leading real estate company Zillow announced it will disclose climate risk features such as: flood, fire, wind, heat and air quality risks.

Lately, my lead flow has struggled (CTR-ALL has been declining and CPL has been significantly increasing). 

I'm currently using a PPC company, which has been generating leads and has been very productive so far, but I'm looking to add to our marketing funnel and bring in more leads.

I highly second @Kwame Amoako and recommend starting with a off market direct to seller campaign to generate some leads. 

He had no losses and lead me to believe I would get my deposit back initially.

This also leads owners to ASSUME simpler is better when it comes to management contracts.

I'm working a lead and the seller gives me permission to visit the property after confirming a time with the tenant.

Either way we, in the simplified model, expect interest rates to lead to stagnant or falling prices.