My wife has this theory that lower rent actually gets you better qualified tenants, on the premise that since they're more desirable but often just as frugal as anyone else they can stand out from the field and get the unit. 

Certainty of execution, arguably the most important, is what makes a lender stand out from the rest.

Be an expert on the bad so as to be honest and pragmatic and you stand out. 

Im looking to build relationships and also understand how to stand out compared to other investors (especially those new to the industry).

They are likely getting 3 to 5 calls every week so you need to find a way to stand out.

Run owner reports.After testing a few apps, one of them should stand out for you.

Run owner reports.After testing a few apps, one of them should stand out for you.

@David SliceHere are some strategies:Create a website.Build a blog.Develop email marketing campaigns.Employ virtual staging.Try experiential marketing.Partner with local businesses.Run paid Instagram promotion.Use drone photography.Create a Zillow profile.Ask for referrals.Make your own videos.Co-host a webinar.Collect and display testimonials.Leverage traditional advertising media.Optimize your website for mobile.Actively leverage social media profiles.Maintain an email newsletter.Create a standout business card.Film video walkthroughs.Invest in branded swag.All the best!

There is a huge demand for it and if you offer the right services that stand out and provide results, you could really be on to something. 

Frankly, someone visiting from out of town will likely not feel comfortable having to go to a laundromat in an area that they're not super familiar with.Overall, you want to do things that will help you stand out above the other listings around you.