I'm reaching out looking for suggestions on a unique challenge I'm facing with a direct mail campaign.

The choice will be unique to your goals and should be discussed with a CPA. 

licenseId=a0ot0000000NaFsAAK I dont know but thats a unique name so it would be one heck of a coincident. 

There are very few other unique reasons. 

What are the unique needs and preferences of assisted living residents in New Jersey and New York?

Population growth, strong job growth, multisector industry/economy (Never invest in an area propped up by a single industry, or worse, a single company), landlord and business friendly, strong development, strong sports teams (even minor and farm teams), lower crime rates than national average, and good schools/colleges nearby.

It can be seen as a unique amenity that sets your property apart and attracts potential renters.

Commercial/industrial can sit vacant for a while and this spot is unique to that (developing) area because everything else is class B and and geared toward true light industrial. 

We understand that every property has unique needs, and we're committed to providing you with the customized management plan you deserve.

I’ve been doing good research and understanding a lot of successful short term rentals are unique living situations or in high tourist/busy areas which makes the house prices higher.