The expense and income tracking features are user friendly and intuitive so the learning curve is less than learning Buildum.

There are a lot of very sophisticated ways to analyze return, but for a small investor the most intuitive is CCR since it tracks the cycle of your cash and tells you how fast you'll be able to grow (which is the point since there is strength in numbers).The "read between the lines" backdrop to thins conversation is that the baseline for CCR is the amount of your investment.  

If you have to micro manage your company like that then I commend you, but being hands off and learning how to DELEGATE work shows a very intuitive person.Mike I to take my hat off to you, but I would say enjoy a little more a let others help along the way.SUCCESS BREEDS SUCCESS

It is free (or at least was) and seems very simple and intuitive. 

It's counter-intuitive, yet absolutely true. 

We did have some things that were more important (e.g. we felt low vacancy was important to us), but used our intuition to gauge when we had a good mix.Since this post, I have also put in additional disqualifiers for individual properties.

It's counter intuitive, but you'll make MORE money more passively by spending more. 

I’m glad to know my intuition that something felt off was not unwarranted.

Intuition tells me it could turn out bad.

I am with @Kevin Manz Freshbooks is SO much more intuitive than QB.