Sure we express it differently but the underlying psychology is the same unless you are an alien.The reason the gentleman above me is saying this... is because these "inferior" marketing (and I use the word "marketing" very lightly here) strategies work based on luck, and chance.Bandit signs for example... most people will not call a bandit sign number.

Best of luck.Disclaimer: The views and opinions expressed in this article are those of the author and do notnecessarily reflect the official policy or position of any other people, institutions, organizations, or companies that the author may or may not be associated with in professional or personal capacity unless explicitly stated. 

If you're doing this a lot Amazon has a 5% cash back American Express card that is highly beneficial. 

I am here to give sound advice and I will call bad advice out.Sorry.... not sorryAsk ANY serious investor whether doing proven paid marketing is a bad idea.The answer will be "no" across the board.Just like you have an opinion on things, so do I have the right to express my opinion.

By owner Short Term Rentals wasn't even a common term/expression until the last 10 years or so. 

The tenant has expressed interest in staying in the unit, but for convenience, I would like to keep them on M2M terms but under my lease standards, not the existing landlord's. 

The market is inflated in my area so I’d like to obtain an address list of property owners in my area that don’t currently have their property listed for sale and send a mass mailing expressing my interest in purchasing their property.

You certainly have expressed the right sentiment.

But you clearly have expressed your unhappiness with certain features in this unit, and I don't see any way that I would be able to make you happier about those things.

Cash on Cash Return on Investment (COCROI) is a very common metric that re investors use to determine the projected return on a property, and is expressed as a percentage.