Implement a marketing campaign where you parlay your direct mail pieces (4) with cold calling, and email sequences. 

So, I don't think we are the best comparison for a pure investment.

I did spend a lot of time shopping, doing price comparisons and building furniture myself.

Clarifying the part in question and apologizing for it not being clear, but the formulas are mutually exclusive and intended to show how a cap rate is used whether buying or selling, not in sequence.

This gives you apples to apples comparisons when looking for lenders.

I'm getting quoted to build an ADU now using my HELOC, the ROI is amazing in comparison to the cost to buy in my mkt (Inglewood). 

This makes direct comparisons a bit imprecise.  2) 2014 to 2018 have been banner years for RE. 

The price is nothing in comparison to the properties potential and the owners want out but they care about who buys it and why, which is why I was one of the people they spoke with.

 Google and the Wikibuy app both have great price comparison tools.

By comparison if you took out an investment loan and stayed in the property less than 14 days or 10% of rental days, you could take 100% of those expenses against income.