If someone is actually doing a BRRR in Jacksonville I would actually love to see it because I just don't see how it can be done without spending a ton on direct marketing costs and then those costs should be added and I'd be curious if it's still an actual BRRR.

So let's say you spend $50,000 over the next 6 months to get this property going.

It helps the GC to have an idea of what you want to do, so yes, if you want to spend money on an architect to do a conceptual site plan and a civil engineer for site improvement plans, you could do that.

They’re actually quite a number of posts similar with large dollar amounts and tons of hypothetical answers from people that don’t have money telling other people how to spend theirs

The majority of your Agents will be trash, so you'll spend more time money and effort trying to get them to become productive Agents.

While opinions may vary, I rely on data to help drive real estate decisions and planning.Key ConsiderationsEducational Attainment: 77008 boasts higher numbers of residents with bachelor's (12,241) and master's degrees (5,739) compared to 77063.Demographics: 77063 has a higher percentage of foreign-born residents (41.02%) which typically indicates a strong rental market and with 76.86% renter-occupied versus 32.60% in 77008.Economic Factors: Median income in 77008 is $140,609 with a low unemployment rate of 3.37%, whereas 77063 shows lower median income ($51,899), higher unemployment (9.99%), and more families below the poverty level (16.51%), which may indicate economic diversity but also potential rental payment risks​​.Age Distribution: 77008 has more middle-aged residents (35-54) [8970 compared to 6,115] and a slightly higher proportion of young adults (25-34) compared to 77063 but both are popular with younger adults suggesting strong rental markets equally exist.Housing Market: 77008 features a higher percentage of family households (52.39%) and married-couple families (44.77%), suggesting stability and potential for property appreciation.Digital Advertising Demand: Houston Heights apartments (77008): 50,000 average monthly searches.

Which means there are a lot fewer builders looking at vacant lots and land because they dont want to spend 6-12 months building a property they can't sell.

I don't know that I would spend this kind of money to buy down the rate. 

Spending $500 to discuss your partnership with a local attorney will help you avoid costly mistakes down the road.Best of Luck 

Two wage earners are going to have an easier time making rent than a family where there is only one paycheck, depending on how high such paychecks are, and in both cases you would look at the total household income.Stick to your guns on what you said you wanted, but when you are not in the heat of the situation reevaluate your standards to make sure they are still serving you well.