In addition, the interior is a hideous shade of yellow that's so pale your eye can't really tell at first if you're looking at a yellow wall or a white wall.

I choose salient colors (Yellow, green or red) studies show your marketing will be seen.

I certainly do all my bookkeeping electronically, but I also have a specific system for keeping track of paperwork.I mainly do flips, and for each property, I keep 5 color-coordinated file folders (all yellow for one property, all green for another, etc):1) Purchase: This holds all my purchase information, such as Purchase and Sale Agreement, Addendums, HUD-1, CMAs, etc.2) Holding: This holds all my paperwork related to holding costs.

Media Generally speaking, yellow letters will yield a higher response rate and more tire kickers.

I am currently looking at a few expired listings that may be close to these ratios and I am going to have to try driving for dollars and sending yellow letters.Marc

I'd do a search for "direct mail" and "yellow letters" here on BP to get you started. 

Might be good to search "yellow letters" on BP and follow some rabbit trails.  

Hello Genevieve,There are as many ways to find deals as there are people looking for them: you can work with a realtor, look over the MLS, scan the internet, send yellow letters, attend local REI club meetings, go 'driving for dollars', knock doors, make cold calls, post bandit signs, etc. 

For direct mail, does yellow paper with red lines work the best? 

These include:ZipRealtyRedfinRealtor.comZillowTruliaAs for non-public deals, you can try foreclosure sites like RealtyTrac or your local foreclosure auctions, bandit signs, yellow letters, commercial brokers, lawyers, accountants, estate managers, etc.