It's hard for you to fight for attention.Think about other segments - such as Seniors with Long-time Ownership and Owners with Low Financial Stability Scores.

We do not qualify for the "for work" filter (our strict cancellation policy dis-allows us), but one of our quickest growing segments of renters is corporate bookings -- we get a lot of weekday bookings for corporate retreats, sales off-sites, exec planning sessions, etc. despite not showing in this filter.     

If you have a big market, you may want to segment it into smaller sections of town.  

Since the majority of investors are mailing to Absentee Owners, if you mail to them, you will be running into a lot of competition with companies with the deep pockets that can buy these properties regardes of the cost for fixing.Think about working with a list broker who can suggest other segments of sellers who aren't getting multiple offers to buy their property every month.

Think about working with a mailing list broker who can suggest various list segments in addition to the usual Absentee Owners that are already getting a lot of offers in most markets.

If it can rent for $2000 a month I’m assuming it’s above the $350 price point.....and that’s great, but homes in that segment of the market tend to have a lower CAP rate than other less expensive properties.

It is critical to become an expert in a niche segment, so you will recognize an exceptional deal.

The difficult part is that even with these descriptions which I think are pretty good and accurate, segmenting by zip code is still a bit flawed.  

Some have long term buy and holds in market segments that might not be hit.

It's hard to stand out.There are some owner-occupied segments with people who share motivating factors for selling their home.Seniors with Long-time Ownership: often ready to downsize or transition to assistance.Homeowners with Low Financial Stability Scores (FSS): Struggling financially and likely ready to cash in on their asset.Both these categories have additional advantages in that they probably don’t haven’t been updated and may have deferred maintenance.