@Jim Lynch - I agree with Paul's comments on key criteria.

And what is your price point and are you looking for turn-key properties or something along the lines of a "fixer upper"?

Networking is the key to growth...I am always down for coffee if you want to connect in person. 

You could certainly reach this demographic, but it could also cost you substantially more than the return.For the money, your best bet is probably a dedicated website for your property with the key words that you want to convey.

Is the higher price agent inflating to get the listing or is the lower price agent just not keyed in well enough in the specific neighborhood? 

Do you have a price point you're targeting and are you looking for turn-key properties or something along the lines of a "fixer upper"?

Location is key (just like all of RE :-)I've done 2 STRs and did quite well, but I did everything myself...and had great locations for each.

Is it turn-key, or deferred capex?

Relationships are key -this off-market deal was found through a longtime realtor friend and my last seller financed deal was through a landlord/client I worked with for several years. 

This creates two loan payments ($100,000 of equity and $300,000 on the new mortgage).Key NumbersHome Equity Loan Interest Rate: 6%Mortgage Interest Rate: 7%Rental Income: $3,000 per monthExpenses (management, taxes, insurance, maintenance): $800 per monthIncome and ExpensesMonthly Rental Income: $3,000Monthly Expenses: $800Monthly Mortgage Payment: $2,000ExplanationThe investor earns $3,000 in rent each month.They pay $2,000 on the investment property mortgage and $800 on other expenses.This leaves $200 profit each month or $2,400 per year.However, you have to pay $6,000 interest on the equity borrowed.This leaves you with an annual loss of $3,600.While the rental property generates positive monthly income, the interest cost of borrowing the initial $100,000 results in an overall loss.