Generally, you need tie back a business use for your item in question. 

This can also work in reverse but with other properties out there that can cashflow there's no reason to tie up money and effort in a property like the one you described.

While it’s possible engaging in one of these programs can shorten the time required to become a “power” agent considerably, it also may be a gigantic waste of money if marketing efforts are engaged without waiting for the all important test results.One popular career tract being offered in collegiate business programs across the world right now is marketing data analytics - analyzing the results of test marketing campaigns and applying/interpreting these results to form an effective and profitable marketing program.The other choice is to engage one of the many companies that will set up a generic real estate agency website for you, with the usual stock photos as well as MLS feed, create a blog and tie it to the new website, and start posting information and answering questions are various social media sites.After getting your feet wet, you can purchase services such as SEO, or a PPC campaign, on a a la charge basis, and track the results using one of many analytical programs available online.

The real beauty is the low down-payment so you don't have all your cash tied up in one property. 

The biggest issue with using all cash is that it ties all your money up and denies you the leveraging power of using the banks money.  

If you buy a house that is worth 100K for 50K and then put 20K into it, that's a great deal but that is 70K of capital you are tying up.

I'm trying to do what I can tie it up equitably, so I appreciate everyone's input here.

Rent appreciation ties into actual appreciation.

I have the remaining balance in cash but that ties up a significant amount of capital and overall isn't really justified in the ROE.

Additionally, many loans are tied in with the government and by concealing the transaction from the bank, the insurance company, and the government without full disclosure you might be breaking the law.