This tends to show what type of tenant would optimally go in your space, the rents expected, type of lease structure, TI's average, leasing commissions average, attorneys fees to do the lease, etc.

Optimally, I'd like to seek owner financing but I don't know how much equity the current owner has.

Does anyone have any tips or tricks as to how to optimize their function to reduce the bill, or even perhaps another suggestion entirely regarding HVAC?

mailers, web ads, yellow pages, signs... how are you going to FIND deals...? 

Owners don't walk away from $50K + in equity.Go to the recorder of deeds web site and check for liens on the property AND any others against the owner (judgment liens can be hard to find.Something here is not right.

Analyze and optimize your personal finances, and invest in less capital intensive vehicles (index funds, blue chip dividend stocks, bonds) to save up for a bigger down payment.

Here's one of 50+ that I received across the inter-webs from a single tenant.

Sounds like he's interested in optimizing cash flow. 

Not a lot of useful info on the web site. 

I've worked with my mom's company doing digital marketing through web design and social media management.