Hi @Matthew Wright,You will probably attract more families / long term renters with duplexes than with one 12 unit building.

However, most new investors make a much lower return and could be upside-down for a long time.Cashing out equity to invest presented much less risk when mortgage rates were 3% and properties were producing better returns.For a green investor, borrowing money so you can borrow money is high-risk.

Anything that has an attractive price in 32206 or 32209 is either in a D class neighbhorhood and/or a property that needs significant rehab.The further you go from the center of downtown, the more likely the property is in a better class neighborhood.The exception being springfield where it is close to downtown but considered a good neighborhood.

What are some of the most effective marketing strategies used by property managers of multifamily properties 30 units and up to attract tenants? 

A smooth sea never produced a skilled sailor (Franklin D.

This means the location must possess the right characteristics to attract new businesses.If the city fails to attract new companies, soon only low-paying service sector jobs will remain.

Is your rental C/D class where it can only attract a lower class more difficult kind of tenant to manage?

What are reasonable terms  to attract others to invest in you with a property.

I'm curious what would be some different ways I could look at structuring the deal, and is the 10% return going to be attractive to people who invest in deals like this?

Places like Austin, Texas, or Florence, Alabama, are attracting renters due to economic growth and affordability.4.