I agree with Colin, everyone's circumstances are a little different and while I would take feedback from non-CPA I would only trust a CPA with questions that are that delicate.

@Angela Levy This is a pretty delicate question for which you should contact a local attorney who specializes in tax deeds.If the property is vacant, there is a school of thought that says you can take limited actions to secure the property (like boarding it up, removing a fallen tree, or mowing the lawn). 

Its a delicate balance of supply and demand in a market. 

I certainly didn't mean to offend your delicate sensibilities (or even be hypocritical, although I can understand how it may have come across that way re-reading).  

For our type of marketing, they work well and the price per address per touch is right.We use letters for more delicate or complicated scenarios, such as probate or marketing to multi-family owners.

Anyway here are the totals so farPPC since last update14 clicks off of 56,332 impressions which is a 0.02% click rate with an average cost per click of $3.67 for a total spend of $51.38 and a 2.2 average position.Leads: 0Total CallsOther - 4 Remove from list - 6 H/U - 13 You Guys costing me money - 5 BUY MY HOUSE - 30These numbers represent a total of 35 Properties we are making offers on.Under Contract: 2Direct mail:Yesterday 1739 Postcards to Absentee and Equity ownersToday:500 Mortgage Late Yellow Letters334 NOD Professional LettersI have preached for years not to include a website, 800 number or email on a yellow letter so I tried to keep it a "Mom and Pop" as I could and yet still indicate the brand.Crazy things one will do to create a new brand...

Perhaps an auto infographic generator or small colour coded table that people can post details of what they're looking for.

Apparently they should be brick pointing with lime mortar, but instead, they said the city will just plaster over the historical materials (original brick and lime mortar) with Portland cement because it's cheaper, faster and easier than working with more delicate, temperature sensitive lime mortar. 

@Amy Hu - Heavy rehab is a relative term.

It is a delicate situation, you don't want to scare away the primary or secondary candidate.