So visually, it looks something like this:All the lead source categories are complied in Google Drive's Sheet, and it's shared with people who are assigned to them; An assembly line to have leads go through our acquisition pipeline. 

Buyers are not seeing any old or ruined items, everything is new, so even if you are only up to teh framing, the home still looks clean and fresh, with your renderings for visualization.

But few high-end installations that folks might ooh and ahh over will have a short 4" backsplash -- even if done in nice materials -- so the 4" backsplash can become a visual cue that the project is not high end -- a subtle but immediate trigger. 

Minimize time-wasters.What helped me was visualizing the lead-to-close process as a sales funnel.

I don't like the second picture you've posted because the sink is visible from the living room without any barrier, the first option is better from an visual perspective but you have to be really careful with your clearances.

But everyone has slight variations on how they think about and decompose a problem, so you'll see a lot of people roll their own.That said, I like the visualizations that come with the BP calculators (not spreadsheet), although I don't personally use them for deal analysis.Hope that helps!

[My apologies for any unpleasant visuals conjured up by the "in my office" comment!]

I also have a DSCR/COCR/ROI Sensitivty analysis page, an amortization schedule accurate up to 30 years and a criteria worksheet page that I plan to coordinate with the primary page to show conditional formatting with the resulting numbers to visually tell me what metrics work with my criteria and which ones do not. 

So where did they find that text, in their city, so they either go to google to find the phone number or the company they saw, and they find us ranking #1, or they the sign made them aware that there are companies that buy houses , they go online and again, find US beating all the smelly competitors with the ugly stick.Let me give you a visual for awesome effect:Don't do bandit signs.

Everything visually looks legit so its hard to sniff out.