I wanted to share a valuable research method that I use for analyzing potential investment real estate markets. It's called the VMAR method, which stands for Value Creation Catalyst, Modest Appreciation, Affordability, and Rent to Value Ratio. This approach helps us identify markets with strong potential for long-term growth and profitability. Let's break down each component of the VMAR method:
- Value Creation Catalyst:
The first step in researching investment real estate markets is to look for a value creation catalyst. This could be anything that positively impacts the market's growth potential, such as major infrastructure development, population growth, new job opportunities, or urban revitalization projects. Identifying these catalysts can give us valuable insights into the future appreciation and demand for properties in the area.
- Modest Appreciation:
While rapid appreciation might seem attractive at first, it's crucial to focus on markets with a history of modest yet consistent appreciation. Markets that experience extreme fluctuations can be risky and may lead to unsustainable price bubbles. Modest appreciation ensures a stable and predictable growth in property values over time, which is ideal for long-term investment strategies.
- Affordability:
Affordability plays a significant role in determining the potential demand for rental properties. Look for markets where the cost of living and housing is reasonable compared to the income levels of the local population. Affordable markets tend to attract a steady stream of renters and buyers, reducing the risk of prolonged vacancies and ensuring a stable cash flow.
- Rent to Value Ratio:
The rent to value (RTV) ratio is a critical metric that helps us evaluate the income potential of an investment property. It's calculated by dividing the property's expected annual rent by its current market value. Aim for markets with higher RTV ratios, as this indicates a better potential return on investment. Higher rental income relative to the property's value means better cash flow and profitability.
Also, considering your goal is to find passive income, I would recommend researching turnkey companies in Midwest markets. It is just really important to vet the companies to develop trust.
Here are some recommended questions to ask:
1. What is their track record:
Some turnkey providers might have a privacy policy in place to avoid such communication. This should be a red flag. Although clients’ privacy is very important, if the turnkey company has a good track record, they should have at least a few clients that are more than willing to be contacted on their behalf. Also, take the time to look for references and testimonials on the turnkey provider’s website/BiggerPockets account.
2. Do they offer maintenance warranties?
I think it is important for turnkey providers to provide a warranty over what they repaired or improved on the property, but I agree that there should be a limitation on what they cover, and if there is not, then this should be a red flag for the investor. Turnkey companies that have experience and a good track record should never warranty tenant caused damage. It is irresponsible for the company to do so. They would be risking going out of business for unforeseen events that are impossible to track. This is not a smart way to run a business. At Turnkey Property Group, we stand by our product. We offer a one year warranty over the entire scope of work, but acts of God and tenant caused damage are not covered under our warranty for good reason: we would not be able to adequately forecast the company’s performance and overhead costs, which would impact not only our owners, but our employees as well.
A turnkey provider that follows this approach is more likely to be experienced and built for longevity.
3. Will they manage your property in-house or leverage a third-party relationship?
I think that if the company has a good track record and adequate experience while providing in-house property management, it is the best case scenario. I believe this for a number of reasons: 1. It holds them accountable for their product, 2. Not being in property management for their primary revenue stream reduces the chances for inflated fees and trip charges, 3. It is, in my opinion, the only true turnkey experience. I am not saying it’s an automatic red flag if the company does not provide in-house property management, but it does add an additional step to the due diligence process.
5. What systems do they have in place to ensure you have transparency into your investments at all times?
This is the most important factor when choosing your turnkey partner, and that is how investors should look at it. As a partnership. If an investor can’t frequently get a hold of their turnkey provider, or is always talking to a different person, this should raise an immediate red flag. This is a good indicator about whether the turnkey company is in it for a volume play, or a quality play based on superior customer service. You should always be able to get a response from your turnkey provider within 24 hours at the latest. If it takes more than 24 hours to in contact with the provider, this is a red flag situation.
Finally, I want to touch on the heart of your investment: Property Management. Get information on these bullet points, and look out for these red flags.
Key Bullet Points:
- 1.Is property management the company’s primary revenue stream?
- 2.How many doors do they manage?
- 3.How many employees do they have?
- 4.How is their response time?
- 5.What software do they use?
- 6.Do their fees seem fair?
- 7.What is their average leasing period?
- 8.Do they talk negatively about other property management companies or turnkey providers?
- 9.Do they offer routine maintenance programs?
- 10.Do they have good reviews online (be fair in your judgement)?
- 11.Are they avoiding providing references?
Happy investing!